Lifestyle reteric

Lifestyle is simply the way a person or group lives.  

I use specific creative assets to communicate the story of that person or group to the world.  

This story is the Modis Operandi by which the brand defines itself, the mission statement, the core beliefs.

The best lifestyle branding creates a story that draws us in, and connects each of us to each other.

Ghetto Gastro          

Ghetto Gastro -PLAYBOY VIDEO EDITORIAL

Giving back to your local communty creates a mutual attraction. yOUR ROOTS show up for those that love their roots.

Each one of the Chefs At
Ghetto Gastro Comes from the Bronx, Lives in the BRonx, And supports the Bronx with local and accessible cuisine.

Brand Assets: Visual Design, Music Supervisor, Editing

Lifestyle [ lahyf-stahyl ]

noun
the way in which a person or group lives.